DX1 is proud to be a Digital Certified Provider for the Harley-Davidson® Dealer Digital Program
You Sell Adventure. We Drive Leads.
This program contains a fully integrated suite of digital products and services that will provide dealers access to innovative providers and technology. Dealers benefit from program integrations that will allow for greater visibility into performance including benchmarks and provider scorecards.
The Harley-Davidson® Dealer Digital Program also offers dedicated, U.S.-based dealer support to help you achieve your goals. The Virtual Marketing Consultant (VMC) team will be your dedicated resource to utilize program offerings to maximize your results from investment.
What are the benefits of the program?
- Market-leading websites vetted & certified by Harley-Davidson®, designed to deliver program outcomes and reporting to propel H-D Dealer Digital results
- Industry-leading support with proactive performance improvement recommendations through your Virtual Marketing Consultant (VMC)
- Complete insight into website performance, bench marking and best practices to promote continuous growth and conversion
- Flexibility to choose from customizable designs that fulfill brand standards
- Applicable national model content and assets integration automatically on websites
- Benchmark reporting against National, Market and District views
Where Tech Meets Rec
DX1 websites are built using responsive design - the next generation of website technology that automatically fits the screen size of the device and delivers the same usability and information to the mobile user as to the desktop user. All of your content lives within a single URL, boosting the SEO value and improving the speed at which your site loads. This means you don’t have to manage a desktop site and a separate mobile site. And, your customers will experience an optimized shopping experience on your website.
Turn that Lead into a Deal
When it comes to closing leads, it should be as simple as possible. DX1’s lead management tool is streamlined to give you the ability to follow your dealership’s “road-to-the-sale.” No need to manage your leads from a multitude of sites. Your lead manager collects and stores leads from your DX1 website and other online classified sites in one database, allowing you to gather important marketing data on your customers such as units owned, traded, and of interest for greater sales opportunities. As leads come in, automated lead and finance application response emails are immediately sent while you prepare to make the call.